She Loves Me Not

I LOVE designer collaborations, I LOVE reasonably priced lines and I LOVE Forever 21. But...I DON'T LOVE Forever 21's new line, "Love 21".

After the upset that was Matthew Williamson's line for H&M and McQueen's line for Target, I was a little skeptical at the news of the launch of Faith 21, Forever's plus sized line and the ensuing announcement of Love 21 "Contemporary" which landed in select stores on May 19th. With their classic line, the heritage line and the twelve by twelve line, Forever 21 is trying to run the gamut when it comes to individual style. Don't get me wrong, I think it's great that Forever 21 is reaching out to people of different sizes and age groups but I'm just not convinced that they hit on this one.

When Forever released Twelve by Twelve, I sprinted out of Screaming Mimi's faster than you can say "overpriced vintage". I can't even tell you how many pay checks have gone into ritual trips to the Forever 21 in Union Square (which by the way is now even bigger and more awesome).

With the goal of Love 21 being to cater to consumers aged from 25-45, I feel like a few hem lines were dropped and a name was slapped on. While the prices still stay reasonable ($17.80-$29.80), the designs are just so BORING. At 25, I'd like to think that my fashion sense will not magically fly out the window. Come on Forever, we know you could do better than that!

Sorry, Love 21, I'm Just Not That Into YOU.

Fashion Faux Pas

Okay so I'm back. Sorry about the extremely long hiatus but I've been in internship limbo and caffeine overload as of late.

Anway...When it comes to trends, my mantra is generally "to each his own". I love to see people work really crazy trends and pull them off. After all, that's what fashion is. But to me, if there's one article of clothing that should stay buried very, very deep in the back of your closet, only to be unearthed when Vanilla Ice comes back (ie: never), it's a denim jacket.

After browsing my ritual editorial rags (a.k.a Star Magazine, US Weekly, etc), I was horrified at the "Trend Watch: Denim Jackets" section. Um no, I REFUSE to watch this trend. While it doesn't look HORRIBLE on fashion icon Chloe Sevigny (nothing could look bad on this girl), her outfit would've been much better had she worn a leather jacket rather than that god forsaken 90's horror trend.

One reader on thefashionspot voiced the same concerns that I have:

"NO MORE, PLEASE, I BEG OF YOU! I cannot see anymore denim and denim combos - its terrible! Unless we are totally reworking the garment in a whole new way (unlikely) - I just dont want to know!"

And I don't want to know either, because Abercrombie's signature jacket has not changed since 1892 (yes, the year it was established), and I'm sure it won't change any time soon

If you feel that you MUST wear one, please oh please I beg of you, no denim on denim. Wardrobe 911 tells it as it is: "Wearing a jean jacket with jeans is only okay if you are Will Farrell doing a Gap ad".

So keep your skinny jeans, denim shorts, faux denim leggings, denim skirts, just
please don't let me see you wearing mom's boxy jean jacket from 1982. Because we
all know you can do better than that.

Back!

Sorry about my brief hiatus, I've been super busy with finals/moving out and writing for ASOP!! I'm always posting there so check it out if you get a chance! I'm going to a press conference at Borough Hall in Brooklyn tomorrow to chat about the upcoming Wunderbloc shop night which will be July 8th and 9th. It'll be sort of like a girls night out with shopping, refreshments and great deals so I'll update you on that after tomorrow! I'm also starting my internship with Stylecaster on Thursday and I CAN'T WAIT for that. I went to their first ever styling competition earlier this year and had an incredible time..Here are the videos, the first is before the competition and the second is the outfit we came up with. If I've learned anything, I have to work on my television skills...I'm a nervous wreck.

Anyway, a more legitimate post to come later this week!